Interview: Lauren Dragosetti on Just Sayin' Girl, Female Artists, and Being 'On Trend'

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Today I'm interviewing Lauren Dragosetti, a Sydney-based art director, letterer, illustrator, graphic designer, and the creative mind behind Just Sayin' Girl. Launched in 2014, Lauren turned her hobby and passion into a full-time career, creatively consulting, and creating custom fonts, quotes, artwork, and designs for private and corporate clients. Her wonderful musings are gorgeously illustrated with cool colours and fun, fresh calligraphy. Read on to learn more about her design background, the wonders of Pinterest, and the one thing she would tell young creatives in her field!



Magic & Musings:
Thank you for taking the time to answer some of my questions, Lauren! First of all, if you could describe your designs in three words, what would they be?

Lauren Dragosetti:
Fun, emotional & minimalist.

Magic & Musings:
When did you first get into illustration and design? Did you study it formally or come across it as a hobby? If you did study it formally, would you say this was a good or bad experience regarding allowing your creativity to flourish?

Lauren Dragosetti:
I’ve been drawing ever since I could hold a pencil, so I’ve always had a flare for illustration. In high school I always loved Art and IT, so it seemed like a natural progression to study Graphic Design at university. I did a Bachelor of Communication Design at Billy Blue School of Graphic Arts and that’s where I learnt to develop my eye for detail and use various techniques to design. It was a brilliant start to my career and provided the perfect platform for me to get into publication design, which I enjoyed the most.


Magic & Musings:
When did you first start selling your designs and did you have to overcome any self-confidence barriers in order to get to that place?

Lauren Dragosetti:
I started selling my designs when I started my business Just Sayin’ Girl in 2015. My friends and family were so supportive and purchased a lot of my early prints, which really helped boost my confidence and also helped me figure out what works and what doesn’t. It’s always really tough choosing the right design to sell because it’s such a personal choice for someone and I have to put my personal preferences aside.

Magic & Musings:
On Magic & Musings I love talking about female artists and their work. Which female artists, if any, would you say have been influences on your work? Do you have any favourites to look at when you need a spark of inspiration?

Lauren Dragosetti:
There are so many female artists that inspire me, but the four I adore the most are: 

Beci Orpin – I first discovered her when I saw this incredible coffee table book in a homeware shop, entitled Home:25 amazing projects for your home. It was so well designed, inspiring, bright and colourful - I had to have it! From then on, I became a big fan of Beci’s.

Inga Campbell, creator of Inkling Design - I have worked with Inga in the past and she is incredibly talented. Her illustrations are flawless and just so beautiful to look at.

Sally Spratt, creator of The Lust List – Sally’s a long-time friend and her eye for detail is incredible and so inspiring. My favourite pieces are her floral illustrations, which are just beautiful. I’ve had the pleasure of collaborating with Sally and she’s really brought my writing to life!

Meredith Gaston - Her illustrations are simple, but just gorgeous! I love minimalist designs – they can be so powerful.

I also love looking at Pinterest and I’d encourage all artists to do the same. It’s such a great platform to discover talent from around the world.


Magic & Musings:
Of all of your projects and designs, which are you the happiest with and why?

Lauren Dragosetti:
I always love writing the love stories of how couples met. This has been a very popular custom print for weddings, which I’ve been doing since the start of Just Sayin’ Girl. It’s an absolute pleasure being able to write their story for them to share. All the feels!

Magic & Musings:
This is a question I like to ask purely because of the variety of answers I get! I’m really interested in how people work and get things done. Do you have a particular place you work or find yourself the most productive? Are there a particular set of things that need to be in place for things to get done, like a milky cup of tea or a particular album of music you listen to?

Lauren Dragosetti:
I work predominately from my home office but I do enjoy sitting in front of the TV, writing quotes – it’s my guilty pleasure! You won’t believe how many quotes I get from just listening to commercials or watching the news or a TV series. When I do my client work though, can’t have any distractions, so it’s back to the home office for me! I’ve always got my dog, Bear, next to me and a small bowl of chocolates within reach – I’ve got a massive sweet tooth. I also like to have something on in the background, whether that’s the TV in another room or an iTunes playlist.


Magic & Musings:
What do you do if you find yourself stuck in a rut creatively? Are there any books on creativity and/or working for yourself you would recommend to others?

Lauren Dragosetti:
Pinterest is now my bible. If I’m in a bit of a rut, I just spend hours trawling through posts until something sparks an idea. I also believe it’s important to get out of the house and get some fresh air to clear your mind. I love taking Bear for a walk or taking a lazy stroll to my local café.  It’s amazing how many new ideas come to you once you get out of your work environment.

Magic & Musings:
What would you say your relationship is like between your business and the internet/social media? Would you say this has helped you greatly in your success, or not?

Lauren Dragosetti:
Social media was the only platform I used to advertise my business. Just Sayin’ Girl was originally just a hobby to help relieve stress from my fast-paced magazine job. Writing and illustrating was my way of escaping and it always brought me joy, but only friends and family saw my designs. It wasn’t until a friend encouraged me to create an Instagram account to showcase them that my hobby turned into a small business – all within a year, thanks to social media.


Magic & Musings:
What one thing do you wish someone told you when you were first starting out working in this field?

Lauren Dragosetti:
Don’t try and create what you think is ‘on trend’ or what you think everyone loves. Just create for yourself and stay true to your imagination and creativity. 

Magic & Musings:
Onto a fun question! Can you recommend everyone reading a book you've enjoyed recently, as well as a film and an album or song?

Lauren Dragosetti:
It’s such a cliché, but I loved reading #Girlboss by Sophia Amoruso. I’m all about reading self-help books and Sophia’s tips for starting a business have been invaluable to me. I love thrillers and Gone Girl had me on the edge of my seat the entire movie. I can’t stop singing Katy Perry’s 'Chained to the Rhythm'. Every time I hear it, it puts a smile on my face. 

Magic & Musings:
Is there anything else you would like to say before we finish? How can people find out more about you and your work? 

Lauren Dragosetti:
A little secret about Just Sayin’ Girl is that my Instagram mostly reflects the mood I’m in that day. Even though I write numerous quotes, I always put up the one that best reflects how I’m feeling in that moment. So, be sure to check out my rollercoaster of emotions at @justsayingirl. If you wish to see the work I’ve created for others or just looking for some inspiration, you can find it all on my sparkling new website: www.justsayingirl.com  

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